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About This Piece
The Dawg Pound didn't get its name from nothing. It came from a mentality — gritty, loyal, show-up-every-Sunday energy that this city has carried since 1985. The Alpha Dawg tee puts a face to that feeling. A bullmastiff that doesn't flinch, framed in a vintage shield, wearing the attitude of every fan who's ever barked from the east end zone.
Bold collegiate lettering spells out ALPHA across the top of the shield, DAWG across the bottom — both in the browns palette of rust orange and dark brown. Paw prints, star accents, and CLE FOOTBALL CULTURE in small caps complete the badge. Heavy vintage distress texture throughout. Available in White and Athletic Heather.
Unisex fit on the AS Colour 5001 — soft, true to size, built to stay in rotation. This one's for the Alpha Dawgs. 🤎🧡✉️
Fabric & Care
Fabric: 100% combed ring-spun cotton. 5.3 oz/yd² (180 g/m²) — medium-weight, soft, and built to hold its shape. Heather colorways: 85% cotton / 15% viscose. Tear-away label. Regular unisex fit, true to size.
Care: Machine wash cold (max 30°C / 90°F). Do not bleach. Tumble dry low heat. Iron on low heat. Do not dry clean.
Sizing & Fit
Fits true to size. Available S through 3XL. All measurements in inches. Size tolerance ±1.50".
- S — Width 19.69" / Length 28.35"
- M — Width 21.26" / Length 29.53"
- L — Width 22.83" / Length 30.71"
- XL — Width 24.41" / Length 31.89"
- 2XL — Width 25.98" / Length 33.07"
- 3XL — Width 27.56" / Length 34.25"
Wear Your Pride
Yours Truly, Cleveland was built for the people who never stopped believing in this city. Every purchase supports a small, local brand that puts Cleveland first — in every design, every drop, every detail.
Thank you for repping The Land. 🗺️